This course is presented by an A.I. presenter:

Welcome to the Social Media: Creating a Business Profile spotlight course.

This spotlight is a guide for you to create a strong social media business profile.

The project at the end of this spotlight course can be included as an additional unit to our upcoming professional development course, Social Media Marketing.

Learning outcomes:

• Understand the elements of a social media profile, focusing on an Instagram business profile and a Facebook business page
• Create a suitable name and username for your account
• Choose the right profile picture
• Write a bio that connects with your customers
• Practice creating your own business profile on Instagram or Facebook

This spotlight course should take no longer than two hours to complete.